2022 Summerfest Business Alliance Membership Benefits

Summerfest Business Alliance members earn the best prices on Summerfest group tickets. Learn more about our member tickets by visiting our tickets and passes page. 

• Current member ticket price - $15
• For current ticket prices and to purchase, visit our B2B store today. 

*requires $200 membership fee and purchase of minimum of 25 tickets.
*tickets not valid for admission to American Family Insurance Amphitheater shows.

As a member, you’ll earn complimentary Captain’s Deck passes, parking passes, and weekday Summerfest tickets with the purchase of an annual membership and Summerfest general admission tickets. The more tickets you purchase, the more complimentary passes you'll receive!

Learn more about tickets and passes here.

Develop connections with hundreds of other member companies at our Summerfest Business Alliance networking events!

• Networking Events during Summerfest- Held in the Summerfest Business Alliance Member deck and conducted in partnership with BizTimes Media, the official media and content partner of the Summerfest Business Alliance
• End of Year Celebration Event- Members receive two complimentary invites to our end of the year celebration and networking event held in the Founders Club in the American Family Insurance Amphitheater. Additional tickets are available for purchase. Date TBD

Located on the Water Street Brewery Upper level, this exclusive members-only deck offers great views, a unique craft bar experience and opportunities to network with hundreds of other members. Your Summerfest Business Alliance General Admission ticket provides access to the Summerfest Business Alliance Member Deck every night starting at 6:00 pm. The deck, located on the upper level of Water Street Brewery, features a bar with craft cocktails and beer, elevated views, and shaded seating. To gain entry, simply head to the north entrance of the deck and present your SBA ticket to the attendant. Space is limited and available on a first come, first serve basis.

You and your employees can take advantage of Summerfest Partner discount offers all year round. Partners include Miller Brewery Co., Cousins Subs, Cambria Hotels, Brew City Brand, and more! Contact your Account Manager for more information. Call us today at 414.291.5320 or email us at bgs@summerfest.com.

Gain access to American Family Insurance Amphitheater concert tickets before they go on sale to the general public. Restrictions apply. Questions? Call us today at 414.291.5320 or email us at bgs@summerfest.com 

Host your company meeting, picnic, or client event on one of our VIP decks during the festival. Restrictions apply. View our private party rental options here.   

Host your private or public event at Henry Maier Festival Park and receive *discounts on your venue rental. Offering a lakeside setting with views of Milwaukee’s skyline, there are multiple venue options throughout the park to host events from 100 guests to 23,000+ attendees. Experience a world of possibilities for your event with flexible event spaces, parking adjacent to the venue, and hotels nearby. Learn more about our venue rentals here. 

*Restrictions apply

Each month we highlight one of our member companies and share their story in our Member Spotlights. Take a look at our current Member Spotlights here.

Join our members and Summerfest staff to positively impact our community at Summerfest Business Alliance volunteer events.

Increase your visibility and connect with other Summerfest Business Alliance members with a listing in our Member Directory.  View our Member Directory here. 

Gain early registration to our annual Tech event that champions the regional business community, while spotlighting Wisconsin’s growing reputation as a tech hub. For more information visit Summerfest.com/Tech.