U.S. Cellular Connection Stage

Located on the north end of the grounds, the U.S. Cellular® Connection Stage provides a view of Lake Michigan; a 25-foot LED screen – the largest screen on the grounds; benches with charging amenities along the lakefront; a new bar area; and improved walkway.

  • A completely rebuilt stage featuring a stunning backdrop of the Milwaukee skyline and the lakefront
  • A large performance area, enhanced production capabilities, and improved artist amenities that will accommodate larger acts
  • A 25-foot LED video screen, the largest video screen on the grounds, for enhanced views of performances from any location in the stage area
  • An open-air backstage loft area that will be used for artist meet and greets and interviews, as well as exclusive hospitality experiences with upfront viewing of the stage
  • Mobile device charging amenities around the stage area, including benches with charging ports along the lakefront
  • Redesigned bar area to provide attendees with better access and accommodations
Stage Capacity

40’- 51’ deep x 60’ wide (depth includes usable space behind the typical stage curtain location; curtain may be opened to adjust the overall stage depth)

5,700

Other Venue Information

An Operations Manager from our venue will be assigned to your account to help coordinate your planning efforts with our venue staff and contractors. Additional event planning resources are available.

Food catering will be provided by Saz’s Hospitality. A menu and quote will be developed for your event. Milwaukee World Festival will manage the beverage service for the event.

Other charges for this venue footprint can include but are not limited to, sound & lights, stagehands, additional electrician services, additional table & chairs, forklift & boom lift rental, video. We can provide you our exclusive and preferred vendor list anytime.

Milwaukee World Festival, Inc. is grateful for the opportunity to play a role in making your event a success. Contact us today to get started:

Matt Leibham
Director of New Revenue Development
Phone: 414-270-6515
Email: MLeibham@Summerfest.com